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[Video] 3 Ways to Grow – Niche, Marketing Tools and Mindset

By on April 28, 2014

Here are three techniques you can use right now to grow virtually any type or size of business…

  • #1: Targeting a defendable niche,
  • #2: Increasing the methods you use to get customers; and
  • #3: Managing your mindset.

This applies whether you’re marketing products, services, an Internet website or just about anything.

 

Part 1 – Targeting a “Defendable” Niche

Let’s start with “targeting a defendable niche” — something many people don’t truly understand.

In this video you’ll learn how to identify a segment of your market that’s not just profitable, but where you could enjoy easier success through narrowly defining the person or business and the specific problem they have. Doing this right could greatly simplify your ability to generate profitable income.

 

 

Part 2 – Using Multiple Marketing Tools

In this video you’ll learn about using multiple marketing tools — 14 specific categories to help build a steady flow of customers, rather than relying on just one or two methods.

The 14 categories are:

  • Identification tools for your product or service (everything from the name of your product or business to how it’s packaged)
  • Location (how easily your customers can find you and buy from you)
  • In-Store marketing (when this applies)
  • Printed Items
  • Direct Marketing
  • Broadcast
  • Internet
  • Outdoor
  • Print Media
  • Directories
  • Exhibits
  • Distribution Channels besides the Internet
  • PR & Publicity
  • Sales Promotion.

This video covers the first few of the 14 categories.

 

Part 3 – Multiple Marketing Tools Continued… and Managing Your Mindset

In this video you’ll learn how to use the rest of the 14 categories — to build a steady flow of customers, rather than relying on just one or two methods.

You’ll also learn about managing your mindset — how your brain’s internal programming may be limiting the size of the results you experience, and how you can change that.

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