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Search Engines – Google, Yahoo, Bing, etc (Organic/Free & Paid)

By on April 14, 2014

TOPICS INCLUDE:

  • Paid versus Free (Organic) Advertising on the Search Engines

GETTING LISTED IN THE FREE / ORGANIC LISTINGS

  • How to Get Listed in the Search Engines
  • Optimizing Web Pages to Rank High in the Search Engines
  • SEO Formula for Ranking High in the Search Engines
  • SEO/Search Engine Optimization – Keyword Selection is Key
  • How to Find the Best Keywords for Your Web Page
  • How to Spy On Competing Websites
  • How to Select Your Ideal Keyword(s)

GETTING LISTED IN THE PAID ADVERTISING LISTINGS

  • You Don’t Just Want Clicks – You Want Conversions
  • Content Network vs Google’s Network
  • Banner Ads versus Text Ads
  • Important Rules for Search-Engine PPC Advertising