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Eliminate Buying Obstacles

#	Video	Length
1	Overview: Eliminating Obstacles	2:12
2	Price: Lower Costs	5:45
3	Price: Portion Size	2:54
4	Price: Profit Margin	2:38
5	Price: Variable Pricing	6:03
6	Price: Low-Price Guarantee	7:10
7	Access: Timing and Direct Delivery	5:40
8	Access: Being First in Front of Customers	5:40
9	Alternatives: Be First	4:31
10	Alternatives: Free Trial	4:05
11	Alternatives: Be the Authority	1:56
12	Effort: Simplify Understanding	6:03
13	Effort: Use a Demonstration	4:40
14	Effort: Easier to Find	2:06
15	Effort: Easier to Purchase	4:54
16	Effort: Delivery	1:55
17	Effort: Easier to Use	2:47
18	Risk: Partnering	4:04
19	Risk: Guarantee	1:55
20	Risk: Experience	1:28
21	Risk: People Verify	3:43
22	Risk: They Try First	5:07
23	Procrastination: Introduction	1:51
24	Procrastination: Non-Decision Maker	4:38
25	Procrastination: Unspoken Objections	3:25
26	Procrastination: Examples of Unspoken Objections	4:37
27	Procrastination: Unconvinced	5:35
28	Procrastination: Fear of a Bad Decision	1:25
29	Procrastination: Shorten Decision Time	2:30
30	Procrastination: Limit Choices	2:41
31	Procrastination: Manage Expectations	3:55
32	Procrastination: Use Command Language	1:54
33	Procrastination: Give Easy Decisions	4:57
34	Procrastination: Use Assumptiveness	2:34
35	Procrastination: Ask for the Order	3:44
36	Procrastination: Summary	0:56
37	Conclusion: Eliminating Obstacles	1:13

What if you could eliminate the six most common obstacles that prevent people from buying your product or service?

This program shows you what prevents people from buying your product and service and how to overcome those obstacles.